Membership Retention Best Practices for Associations

Membership Retention Best Practices for Associations

One of the best methods to create a thriving membership is to focus on membership retention best practices. We’ve outlined why member retention is important, but what do best practices look like when it comes to member retention? Luckily the answer is simple, although...
Benchmarking in Business with Ray McDonald

Benchmarking in Business with Ray McDonald

Don’t just send a survey out to your members and audience if you want actionable insights and intelligence. Ray McDonald breaks down for us why sending surveys doesn’t ultimately give you a full picture of the sentiment. Additionally, he speaks to the...
Top Tips for Creating a Successful Affinity Program

Top Tips for Creating a Successful Affinity Program

We recently shared how to get started with an affinity program, but how do you ensure that you are creating a successful affinity program? Not all affinity programs are created equal. Creating an affinity program just for the sake of having another program will not...